How Just 3 Vaccines Can Save Us $63 Billion [Infographic]

Vaccines don’t just save lives. They save money.

Vaccines are pretty incredible, when you think about it. We take some of the most terrifying forces on the planet, contain them, rework them and reproduce them. Then we team up with our greatest enemies at the biological level—welcoming their toxins and proteins into our bodies—to train counterterrorism squads that will patrol our veins.

This infographic, designed by Hyperakt for the Bill & Melinda Gates Foundation, reveals another reason that vaccines are awesome: They save us tons of money. In fact, just three vaccines—HIB, Pneumococcal and Rotavirus—delivered to the 73 poorest countries in the world could save us $63 billion over the next decade.

Aside from all of the visual plays at work, maybe the most brilliant part of the graphic is its branding. Hyperakt has reskinned the vaccine itself, from an eerie microscope shot, to pure flower power positivity. Take a look at the $63 billion figure itself: Not only does each vaccine’s density correspond with its financial savings, but they do so while blooming like flowers and bursting like sunshine. It’s editorial voice at the icon level.

And actually, the longer I look at Hyperakt’s glowing vaccines, the more I’m reminded of BP’s own iconographic coup, shifting from a shield (a metaphorically defensive posture if I’ve ever seen one) to a green starburst logo (conveying a brilliantly nonspecific hope for green energy). I guess, when in doubt, make it sparkle.

[Image: sophiaworld/Shutterstock]

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3 Comments

  • akay1

    I don't know, I feel like they designed this for an audience of people who already support vaccines.

    My understanding is that the segment of people who now avoid vaccines do so NOT because they don't think they work, but because they think we don't understand their side effects. An anti-vaccine parent may say that yes, all these statistics are correct, yet their child didn't display signs of autism until they received a certain vaccination.

    If we want a more complete portion of the population to get their immunizations, THAT is the idea that needs to be refuted, not the idea that vaccines just don't work.

  • Ambika

    The audience for this piece was government policymakers and funding donors, who were interested in the macro impact of vaccines at a nationwide and global scale.  If the infographic was aimed at convincing parents to vaccinate their children, the statistics cited would definitely have to be markedly different.

  • Katherine Donnelly

    I agree with Akayi.  Saving the government money is the last thing on a parents mind when they decide not to vaccinate their kid.  As the child of a hippy who didn't vaccinate me the major thing stopping my mum from doing so was the fear of Autism and the belief that scientists don't really know what they're doing.