Thanks for stopping by Fast Company’s Co.Design. If you’ve been a reader for some time, you’ll notice that we’ve just unveiled a brand-new redesign. You can read about the thought process behind it here. Our content, of course, will be the same: Our focus is on highlighting the world’s best examples of design and innovation, working in concert.
We started this site with a few simple premises in mind. First, design is a window onto the world at large, and the culture we live in. Designers create objects that meet some unrecognized need. All businesses strive to do the same thing. So we believe that a company’s most important employees aren’t its bankers or management gurus, but rather the graphic, industrial, and interface designers who design the things a company actually makes.
Thus, we cover breaking news about new products, business ventures, and wild ideas. Likewise, we also bring you controversial ideas and publish essays from some of today’s leading designers. All of these are intended to start new conversations, and inspire new ideas. (And to that end, we also publish plenty of visual inspiration, every day.)
About the site itself: It was designed by Simple.Honest.Work, the design firm founded by Scott Thomas. Let us hear what you think.