• Innovation By Design Awards/Conference 2014
    Attend The Conference

    WED, OCT. 15TH, 2014

    The Awards

    SEPT. 8TH, 2014

    What is Innovation by Design?

    The 2014 Innovation By Design Awards and Conference brings together problem solvers from the worlds of business and design to explore the newest ideas in everything from apps to architecture. The conference includes six hours of highly visual sessions, two days of off-site design experiences, and concludes with a cocktail party and awards ceremony recognizing the smartest, most ambitious, most inventive design working in concert with business and culture. The conference and the awards take place on Wednesday, October 15, at the Metropolitan Pavilion, 125 West 18th Street, in New York City. The off-site design experiences take place on both that Wednesday and Tuesday, October 14, at various locations throughout the city.



    About The Conference

    The conference is a forum for the newest thinking in the field of design. Healthy debates among domain experts are mingled with fresh ideas from the forefront of business and culture, featuring luminaries ranging from iconic CBS/PBS newsman Charlie Rose to Quirky CEO Ben Kaufman. Where is design headed? Scroll down to learn more about our lineup of speakers and the day’s agenda. Later that evening, the winners and finalists of our third annual Innovation By Design Awards will be announced. The awards have become the preeminent honor bestowed on innovative solutions in the world of design and business. Winners and finalists are featured on Co.Design as well as in a special design issue of Fast Companymagazine.

    2014 Agenda

    Check back often for updates


    "Innovation By Design" - How design is essential for business today.
    Robert Safian, Editor, Fast Company

    SESSION 1 / 9:10 AM
    "How Design Will Change the Way We Live" - An intimate chat with Nest CEO Tony Fadell, Google's $3 billion man.
    Tony Fadell, CEO, Nest

    SESSION 2 / 9:40 AM
    "Amazon's Data Comes to Life" - Data viz phenoms extract two different stories from the same batch of data.
    Giorgia Lupi, Design Director, Accurat; Marc Maleh, Managing Director, R/GA

    SESSION 3 / 10:00 AM
    "What Bruce Lee Can Teach You About Design" - How the martial artist's fighting style can help you reach your creative potential.
    D'Wayne Edwards, Founder, Pensole

    SESSION 4 / 10:10 AM
    "Disruptive Innovation at Coke and Target" - Top innovators at Coca-Cola and Target in a conversation on how big brands stay nimble.
    David Butler, VP of Innovation and Entrepreneurship, Coca-Cola; Todd Waterbury, Executive Creative Director and SVP of Marketing, Target

    BREAK / 10:40 AM

    SESSION 5 / 11:00 AM
    "Redesigning the Morning News at CBS" - Legendary interviewer Charlie Rose and CBS This Morning's executive producer Chris Licht on creating a new program from the ground up.
    Charlie Rose, Anchor, Charlie Rose and CBS This Morning; Chris Licht, VP, CBS News and Executive Producer of CBS This Morning

    SESSION 6 / 11:30 AM
    "Why Design Needs Silicon Valley" - KPCB’s resident design wizard John Maeda on what creative-led cultures can still learn from engineering-led cultures.
    John Maeda, Design Partner, Kleiner Perkins Caufield & Byers

    SESSION 7 / 11:40 AM
    "Bringing 'Game of Thrones' to Life" - How acclaimed costume designer Michele Clapton creates a world fit for kings, queens, and wildlings.
    Michele Clapton, Costume Designer

    SESSION 8 / 12:00 PM
    "Can Algorithms Be Designers?" - A debate on the most polarizing question in modern design.
    Karin Fong, President, Wonderland Sound & Vision; Jessica Hische, Designer, Illustrator, and Letterer

    LUNCH / 12:15 PM

    SESSION 9 / 1:35 PM
    "How Pharrell Williams's 'Happy' Inspired the World" - From 9 rejected songs to thousands of fan-made videos, the story behind the song that sparked a global movement.
    Mimi Valdés, Creative Director/VP, i am OTHER

    SESSION 10 / 1:45 PM
    "24 Hours of Disruptive Design" - From hotels set in legendary palaces to innovations like keyless mobile access, how the Starwood Hotels experience rises above room service across nine brands.
    Frits Van Paasschen, President and CEO, Starwood Hotels & Resorts

    SESSION 11 / 2:05 PM
    "Designing the Perfect Ice Cream" - Three steps to building a cult brand from scratch.
    Jeni Britton Bauer, Founder and owner, Jeni's Splendid Ice Creams

    SESSION 12 / 2:15 PM
    "The World's Most Dangerous Design" - Four iconic designers share their insights about risk, impact, and what matters most.
    Gary Hustwit (moderator), Filmmaker; Yves Béhar, Founder, Fuseproject; George Lois, Principal, Good Karma Creative; David Rockwell, CEO, Rockwell Group; Paula Scher, Partner, Pentagram



    Off-site Design Experiences

    Available to paid conference attendees only and subject to host approval. All 10/15 off-sites begin at 3:30pm.

    An Insider's Tour of the 9/11 Museum (10/14, 3:00pm) - See what the Local Projects team is dreaming up in their new downtown offices. Then get an exclusive tour of their work at the acclaimed new 9/11 Museum in Lower Manhattan. See the location.
    Hosted by Jake Barton, Principal and Founder, Local Projects

    Behind the Scenes at the American Museum of Natural History (10/14, 2:00pm) - From massive mammoth fossils in the Paleo Prep room to frozen tissue samples in a cryogenic facility, explore the work of museum scientists as they map the planet’s past, present and future. See the location.

    Creative Listening at IDEO (10/14, 10/15, 10:00am) - Get more out of what you hear with a new set of habits developed by global innovation firm IDEO to make your listening more fruitful and engaged — then use them at the IBD conference. See the location.
    Hosted by Fred Dust, Partner, Ideo; Nili Metuki, Senior Design Researcher, IDEO NY

    Exclusive Tour of MakerBot HQ (10/14, 11:30am) - Step inside the epicenter of the 3-D-printing movement with a behind-the-scenes look at what the MakerBot team is hacking on. See the location.
    Hosted by Bre Pettis, CEO, Makerbot

    Making Magic at Etsy (10/14, 3:00pm) - Step inside Etsy's unique office in Dumbo, Brooklyn, and tour the epicenter of creative commerce. See the location.
    Hosted by Randy Hunt, Creative Director, Etsy

    Reimagining the Museum Experience at Cooper-Hewitt (10/14, 10:00am) - Go on an exclusive tour of the transformative redesign of the Cooper Hewitt, Smithsonian Design Museum two months before the rest of the world glimpses the game-changing interactive design. See the location.
    Hosted by Caroline Baumann, Director of Cooper Hewitt, Smithsonian Design Museum

    Why Designers Must Become Founders (10/14, 4:00pm) - Interact with designer-founders on the fast track at the brand-new business hatchery experiment from Google, Pratt, Parsons, and Hyper Island. See the location.
    Hosted by Vivian Rosenthal, Chief Founder in Residence, 30 Weeks

    A Visit to Samsung's Accelerator (10/15) - Stop in for a tour of the tech giant's stunning incubator for entrepreneurs; stay for the startup advice. See the location.
    Hosted by Emily Becher, General Manager, Samsung Accelerator; John Kilpatrick, CEO, Cabin, Samsung Accelerator

    Behind the Magic at Gotham West Market (10/15) - Devour New York City’s newest real estate and epicurean wonder with a tour led by the restaurateurs and developers behind the Hell’s Kitchen gourmand mecca. See the location.
    Hosted by Christian Pappanicholas, Owner of Resto and The Cannibal; Christopher Jaskiewicz, COO, Gotham Organization Inc.; Adam Farmerie, Principal, AvroKO

    Controlled Chaos at One Kings Lane (10/15) - Go behind the scenes at the online design hub's creative factory and see how stylists, photographers, and designers stay creative and organized while curating a dizzying number of shoots for daily flash sales. See the location.
    Hosted by Josh Liberson, VP of Creative and Integration, One Kings Lane; Ethan Trask, VP of Creative, One Kings Lane

    Design the Life You Love (10/15) - Take a crash course in Ayse Birsel's celebrated Deconstruction:Reconstruction method taught at Manhattan's School of Visual Arts. See the location.
    Hosted by Ayse Birsel, Cofounder and Creative Director, Birsel + Seck

    Designing Disruption at Fahrenheit 212 (10/15) - Brainstorm with the whizzes at Fahrenheit 212 and learn the innovation team's formula for designing ideas that make it to market. See the location.
    Hosted by Mark Payne, Cofounder and President, Fahrenheit 212

    Quirky's Invention Revolution (10/15) - Tour the state-of-the-art innovation hot spot behind Quirky's fun smart-home products invented by people like you. See the location.
    Hosted by Ben Kaufman, CEO, Quirky

    The Future of Retail: Storytelling (10/15) - Explore the current "issue" of Story, the concept boutique in Chelsea that changes like a gallery, sells things like a store, and operates with the point of view of a magazine. See the location.
    Hosted by Rachel Shechtman, Founder, Story

    On-site Design Experiences

    Available to paid conference attendees only (10/15, 6:30pm).

    Design-Minded Tats From Tattly - Tina Roth Eisenberg's team will be inking IBD attendees with designer-created (temporary) tattoos, so you can finally get started on that sleeve.
    Tina Roth Eisenberg, Designer and Tattly Founder

    Finger Painting for Grown-Ups - Jorge Colombo created the first iPhone-made illustration ever to be used as a major magazine cover for The New Yorkerin June 2009. But at IBD 2014, the artist will be on hand to paint yourportrait, using only his hands and an iPad.
    Jorge Colombo, Artist

    Ice Cream Social With Jeni's - Jeni Britton Bauer's homemade ice cream empire makes a special trip from the Midwest to IBD to share some of her most craved seasonal flavors.
    Jeni Britton Bauer, Founder of Jeni's Splendid Ice Creams

    Nail Art Goes High-End - Nothing is too intricate or over-the-top for Fleury Rose, acclaimed nail artist and one of Fast Company's 2014 Most Creative People, who'll be etching one-of-a-kind manis for IBD's most fashion-forward.
    Fleury Rose, Nail Artist

    2014 Speakers

    Check back often for updates

    Jake Barton

    Local Projects

    Caroline Baumann

    Cooper Hewitt

    Yves Béhar


    Ayse Birsel

    Birsel + Seck

    Jeni Britton Bauer

    Jeni's Splendid

    David Butler


    Michele Clapton

    Costume Designer

    Jorge Colombo


    Fred Dust


    D'Wayne Edwards


    Tony Fadell


    Adam Farmerie


    Karin Fong

    Wonderland Sound & Vision

    Jessica Hische

    Daily Drop Cap

    Randy Hunt


    Christopher Jaskiewicz

    Gotham Organization

    Ben Kaufman


    Chris Licht

    CBS News

    George Lois

    Good Karma Creative

    Giorgia Lupi


    John Maeda

    Kleiner Perkins Caufield & Byers

    Marc Maleh


    Nili Metuki


    Christian Pappanicholas

    Resto, The Cannibal

    Mark Payne

    Fahrenheit 212

    Bre Pettis


    David Rockwell

    Rockwell Group

    Fleury Rose


    Charlie Rose

    CBS News/PBS

    Vivian Rosenthal

    30 Weeks

    Paula Scher


    Rachel Shechtman


    Adriane Tidona


    Linda Tischler

    Fast Company

    Mimi Valdés

    I am OTHER

    Frits van Paasschen

    Starwood Hotels & Resorts

    Todd Waterbury


    2013 Highlights

    Nike's Design Imperative

    How constant collaboration between the CEO and design chief propels a $60 billion business.

    Burberry's Culture Of Creativity

    Why design must be more than one-dimensional to fuel growth.

    Mars Vs. Tesla Vs. Uber

    Do new transporation designs have to move, or just move you?

    Redesigning NYC

    The impact of design on the Big Apple.

    Jam With Jawbone

    How to build breakthrough products with surprise and delight.

    Imagination, Storytelling, and The Future

    Helping clients design new products and services.

    Dyson Vs. Leap Motion

    What are the best product designs of 2013?

    Are Engineers From Mars And Designers From Venus?

    The critical, delicate relationship between two camps of creators.


    About the awards

    The 2014 Innovation By Design Awards bestow honors on designers and businesses that have worked together to solve the problems of today and tomorrow, achieving outcomes that neither could do alone. The competition, now in its third year, includes 10 categories which are judged by a cross-section of established designers and design-minded executives (scroll down for a complete list). Entries are judged on their functionality, originality, beauty, sustainability, depth of user insight, cultural impact, and business impact—the key ingredients for any innovation.

    The 2014 Finalists are here, and are featured in the pages of the October issue of Fast Companymagazine (circulation 725,000) and on Co.Design (averaging 3 million unique visitors per month), and winners are announced at an awards ceremony on October 15, at the Metropolitan Pavilion in New York City.

    2014 Categories

    Apps (formerly Interactive) - Commercially available interactive worlds explored using phones, computers, tablets, and touch screens. See finalists >> | Watch a video of last year's winner >>

    Data Visualization (NEW) - Visual representations of data and other information. Includes static and interactive design. See finalists >>

    Experience (NEW) - 3-D communication design that takes into account the multifaceted ways users interact with a brand, service, or product.See finalists >>

    Experimental (formerly Concepts) - Prototypes and other projects that have not yet been commercialized. See finalists >> | Watch a video of last year's winner >>

    Graphic (formerly 2-D) - 2-D communication design such as typography, illustration, and visual identity. See finalists >> | Watch a video of last year's winner >>

    Health (NEW) - Consumer-facing health and well-being design, including apps, medical devices, fitness trackers, and athletic equipment. See finalists >>

    Products - Consumer-friendly innovations, including gadgets, accessories, furniture, vehicles, and more. See finalists >> | Watch a video of last year's winner >>

    Social Good - Projects designed to positively impact developing countries or underprivileged communities. See finalists >> | Watch a video of last year's winner >>

    Spaces - The built environment, including architecture, interior design, installations, and urban design. See finalists >> | Watch a video of last year's winner >>

    Students - Work created anytime during undergraduate or graduate school, or within two years after. See finalists >> | Watch a video of last year's winner >>

    2014 Judges

    Paola Antonelli


    Gadi Amit


    Rinat Aruh


    Ayse Birsel

    Birsel + Seck

    Moira Cullen


    Fred Dust


    James Dyson


    John Edson


    Nicholas Felton


    Karin Fong

    Wonderland Sound & Vision

    Laura Guido-Clark

    LG-C Design

    Cesar A. Hidalgo


    Jessica Hische

    Daily Drop Cap

    Jamer Hunt

    The New School

    David Lauren

    Ralph Lauren

    John Maeda

    Kleiner Perkins Caufield & Byers

    Ethan Marcotte

    Debbie Millman

    Sterling Brands

    Ivan Poupyrev


    Jeneanne Rae


    Matt Rolandson


    Tina Roth Eisenberg


    Lorna Ross

    Mayo Clinic

    Ravi Sawhney

    RKS Design

    James Sommerville

    Coca Cola

    Dr. Sharon E. Sutton, FAIA

    University of Washington

    Tristan Walker

    Walker & Co.

    Clive Wilkinson

    Clive Wilkinson Architects

    Scott Wilson