NBC’s New Election App Lets You Imagine Texas As A Blue State
But New York and California could go red!
But New York and California could go red!
When company executives talk strategy, the question, whether spoken or implicit, invariably is, How can we be more like Apple? How do we develop those radical products that disrupt what people thought was possible?
In looking for answers, the best place to start is Steve Jobs himself, whose passing this year imparted a personal sense of loss even among those who hadn’t met him.
What do "Raiders of the Lost Ark" and Ikea have in common? They both create overtures--opening sequences that communicate what comes next.
Puppytime is the pet project of Ritik Dholakia, a designer at Method, who found himself emailing pictures of dogs to his girlfriend, Erin, in an effort to cheer her up.
A fascinating experiment in mining the internet to determine the most desirable features of a tech device.
Brands today exist in multiple mediums, defined by multiple voices. The media brands inhabit is iterative, with no beginning, no end, and little permanency. In that context, adherence to a big idea and endless repetition of centralized, fixed rules can make a brand seem unresponsive and out of step with its audience. But without repetition, how does a brand create consistency? And without consistency, how does a brand maintain value?
The surest way to thwart a fast-growing company is to let the wrong employees on the bus, as Jim Collins, the author of Good to Great, would say.
On the morning of December 17, 1903, Orville and Wilbur Wright eyed another chance at getting their flying machine off the ground. The brothers and five other men lugged their 600-pound machine over a quarter mile uphill and placed it on a 60-foot monorail. They had done the same thing three days earlier but crashed, breaking several parts in their flying prototype.
[This is a guest post by Eric Ryan, co-founder of Method, the sustainable cleaning products company which isn't to be confused with Method, the branding agency and frequent Co.Design contributor. ? Ed.]
This is the ninth piece in the 10x10 series by innovation firm Method. Read more from the series here.
Comedy, especially stand-up, is widely regarded as the most difficult gig in show business. Similarly, successful product innovation is so difficult, it could be regarded as the stand-up comedy of the business world.
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