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Harry West is the CEO of frog, a global design and strategy firm. He lives design and innovation. At frog Harry West leads an eclectic mix of strategists, researchers, designers, and technologists who create remarkable products, services and customer experiences that make life better for people all over the world. From consumer packaged goods to financial services, he helps companies to see more clearly what people will want and how to transform their business to make that future real. Harry does not have an office, or a desk, or a chair, and is affiliated equally with all frog studios.
Formerly the CEO of Continuum, Harry worked with P&G to create Swiffer, with Tetra Pak DreamCap and also with BBVA Customer Centric Banking. He has led design and innovation at MIT, Continuum, Prophet and now frog, and has degrees from Cambridge University and MIT.