Brian Millar is strategy director at Sense Worldwide. He works with companies like Nike, Vodafone, and SC Johnson to transform their global businesses. Brian began his career as an advertising copywriter at Saatchi and Saatchi London, then moved to Ogilvy, where he worked as a creative director in their London, Paris, and New York offices. His creative work includes IBM’s Solutions for a Small Planet ads, which were voted Campaign of the Decade in Advertising Age magazine. He then became a creative strategist. Recent projects include using behavioral economics to create digital wellness programs for Pfizer and U.S. health insurers.
He is always interested to hear from extreme consumers everywhere.
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